Rebel.com Brand Update
CLIENT: REBEL.COM
BRANDING
STRATEGY
CREATIVE DIRECTION
DESIGN
For this rebrand we researched what made best in class service providers stand out. Beyond the bright colours and visual tropes, the best SaaS and D2C brands embraced clear, singular messaging; If Rebel were to lean into a singular message, say, “we make this easy”, what would that look like?
Previous visual identity
